“We believe that every positive piece of coverage helps undermine the casual ageism too prevalent in society.” – click to tweet this quote 🙂 

– Janet Morrison, Chief Executive of Independent Age 

John Sergeant hosted the 3rd ‘Older People in the Media’ Awards, organised by Independent Age, and sponsored by Barchester Healthcare, on the 13th November 2014 at The British Library.

The awards are a celebration of positive news coverage on older people’s issues.

Positive News Awards Celebrates Media Coverage on Older People’s Issues

The winners at the Older People in the Media Awards were:

Best Factual Newspaper or Magazine Article about Older People’s Issues 

Winner: Life at 60, by AA Gill, The Sunday Times

Highly commended: Clearing Out My Parents’ House for the Final Time Brought a Certain Serenity, by Deborah Orr, The Guardian

Best use of Photography to Illustrate Older People’s Issues

Winner: Trading Outfits by Qozop, featured on Demilked.com

Highly commended: Elderly Couple Through the Seasons, by Ken Griffiths, carried by the Vintage Festival

Best Coverage of Issues around Dementia (Barchester special award) 

Winner: The Saddest Goodbye: illustrations by Tony Husband, featured on The Mail Online

Highly commended: BBC Essex, Sadie Nine: Virtual Dementia Tour

Best Factual New Media Content (Written) about Older People’s Issues

Winner: Pippa Kelly, blog by Pippa Kelly

Best Factual New Media Content (Video) about Older People’s Issues

Winner: The Hen Men, by Meerkat Films

Highly commended: Bungalows and Biscuits, by Hollie McNish, on YouTube

Best Factual Radio Programme about Older People’s Issues 

Winner: You & Yours BBC Radio 4: for their series of reports focusing on older people’s issues

Best Independent Voice on Older People’s Issues (Independent Age special award)

Winner: Anne Karpf

Best Older Person’s Character in a Film, TV or Radio Drama (Gransnet special award, voted on by the readers of Gransnet)

Winner: Dame Judi Dench for Philomena

Best Factual TV Programme about Older People’s Issues

Joint Winner: BBC1: Panorama, Behind Closed Doors: Elderly Care Exposed

Joint Winner: Channel 4: Fabulous Fashionistas

‘The Thorn Award’: Worst Example of Stereotyping, Factual Error or Misleading Information in the Coverage of Older People’s Issues 

Winner: The Times 2 for carrying Old People – 10 Ways For You to be More Useful, by Deborah Ross


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Nisha Kotecha is the Founder of Good News Shared. Having worked and volunteered for charities in the UK for over 10 years, Nisha is on a mission to highlight how amazing charities are.

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